![]() “This social functionality (which looks like the best of MySpace, Last.FM, Twitter and Facebook) will be a valuable way of driving music discovery,” Mulligan wrote in a blog post. Ping could be a threat to News Corporation-owned social networking website MySpace, which recreated itself as an online community for music fans after being eclipsed by Facebook.įorrester analyst Mark Mulligan said the iTunes upgrade “fell short” but that the Ping approach has a lot of value. When I want to hang with my music friends this is where I go.” This is about something they use in addition. “It is not about competing with Facebook or Twitter. ![]() “Apple is now in the social networking game, but it is music centric which is really cool,” said analyst and Altimeter Group partner Michael Gartenberg. ![]() Ping will automatically be available to the more than 160 million iTunes members worldwide when they update to the new version. ![]() “It is sort of like Facebook and Twitter meet iTunes,” Apple chief executive Steve Jobs said, referring to the world’s top online social networking and microblogging services. Ping was built into iTunes 10 software made available as a free download at. Apple has launched a music-centered social network at iTunes and unveiled slick new iPod and Apple TV gadgets that promised to win the iconic company more devotees. ![]()
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